The news industry is currently undergoing a great deal of soul-searching as it attempts to adapt to an evolving digital landscape. It’s no secret the way we share stories is changing, forcing editors to continually rethink how they keep us informed and engaged. At the recent Broadcast Video Expo (BVE) in London, keeping up with a rapidly changing news environment
2014 has been a year of charity challenges, animal pranks and heart-wrenching advertising campaigns. To mark the lead up to Christmas and the New Year, I’ve taken some time to look back over the past year to pick out our top videos of the last 12 months. 1) Would you help a freezing child? – SOS Children’s Village International released an under
Mastering the art of media interviews, particularly on TV and radio, is a must-have skill for senior executives. An unfortunate slip of the tongue from an unprepared, or under-prepared, spokesperson can wreak havoc on your organisation’s reputation and weaken your brand. Media training is an essential investment, says Bridgid Nzekwu, our head of media training. Remember Tony Hayward? The former
So you’ve come up with a great idea, but you don’t have the facilities in-house to create that amazing video to get the results you need. You need a reputable production company with integrity, honesty, and a track record of producing high quality and eye catching video content to make the most out of your own or your clients investment.