Tag: Press Association

How to protect reputation – what we can learn from 2018

2018 was remarkable for the sheer number of major brands that faced reputational crises and faltered.  To mention just a few:  Facebook (data breaches); H&M (advert causes offence); Oxfam (sex scandal in Haiti); TSB (IT failure); Gatwick Airport (drones); Pret A Manger (fatal allergy), Ryanair (passenger footage of alleged racist incident).  In every case, crisis media training would have prevented

TNR’s Bridgid Nzekwu named ‘Outstanding Woman in Professional Services’

Bridgid Nzekwu, Director of Media Training at TNR, PA Group’s specialist communications consultancy, was named Outstanding Woman in Professional Services at the 2018 PRECIOUS Awards on 27 September. Established in 2007, the PRECIOUS Awards celebrate the professional achievements of women of colour in the UK. In addition to a 20-year career in broadcast journalism which saw Bridgid appointed the country’s first female mixed-race

Will Oxfam survive its #MeToo crisis?

As the shockwaves of Oxfam’s sexual misconduct scandal continue to reverberate painfully throughout the NGO sector and beyond, the charity’s very survival is in doubt.  This horrifying story is a brutal wake-up call.  Even an organisation built on more than seven decades of inspiring, selfless work by employees, volunteers and supporters can see its reputation quickly trashed when its response